Coloreel to revolutionise thread colouring technology with Embroline

February 8th is likely to make history in the textile industry. This is the day when the innovative Swedish company Coloreel will unveil and demonstrate Embroline, its unique thread colouring attachment for the embroidery industry. The live demo will take place at Avantex Paris, a trade fair dedicated to high technology for the fashion industry.

The Coloreel technology enables high-quality instant colouring of textile thread while the thread is being used in textile production. The first product to be launched based on this technology is Embroline, a groundbreaking thread colouring attachment for embroidery machines.

Embroline is a unique, stand-alone thread colouring unit that can easily be used with practically any embroidery machine without any modifications. By instantly colouring an Embroline base thread during embroidery production, Embroline enables complete freedom to create unique embroideries without any limitations in the use of colours. Colour changes on the thread can be made rapidly, from one solid colour to another or gradually, to make smooth transitions or any colouring effect you can imagine.

“This opens up an entirely new world for designers, embroidery manufacturers and apparel customers” says Joakim Staberg, the founder of Coloreel and the inventor of the technology.

The Embroline attachment offers a solution to some of the greatest challenges in the embroidery industry. Requiring only one reel of thread per embroidery head, Embroline will bring the industry to a new level. The challenging handling of a large stock of thread reels and the tedious rethreading of the embroidery machines may soon be nothing but memories. Embroline provides the embroidery market with a versatile solution to increase production, profits and growth.

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The benefits of Embroline are immense. Embroidery manufacturers will always have exactly the right colour available when they need it. The only materials required are the Embroline base thread and ink cartridges. No spool replacement means minimal wastage. The reduced need for thread cuts means a minimum of lockstitches on the back of the textile and a higher embroidery quality along with increased production speed.

“In addition, Embroline contributes to a more sustainable embroidery process”, says Joakim Staberg. Most of today’s thread colouring processes are quite resource intensive. With Embroline, the embroidery manufacturers only colour exactly the amount of thread they need for each order. Thus, no thread waste and no dye disposed into wastewater.

“The interest is overwhelming. We have already been contacted by some of the world’s largest apparel companies and high-end fashion brands. And remember, embroidery is only the first step for us” says Bjarne Hammer, CEO of Coloreel.

Coloreel will demonstrate Embroline in Paris, at the Avantex fair, booth C210, all day February 8th. A special company and product presentation will be held at Agora at 3 p.m.