Saurer Twisting Division reorganizes sales structure in India

Saurer Twisting Division, the world’s leading company for textile yarn twisting having the famous brands Volkmann for staple fibre yarn, carpet yarn and glass yarn twisting and Allma for tyre cord and industrial yarn twisting recently reorganized its sales structure in India.

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Mr. Tapas Nandi, Regional Sales Director (Twisting), Saurer Textile Solutions Pvt. Ltd.

Having one manufacturing plant in Krefeld, Germany, and one in Suzhou, China, the products are not only a trend-setter in the market but ensure customers benefit in terms of triple-added value E3 – Energy, Economics and Ergonomics.

After a long and successful association with A.T.E., the Saurer – Volkmann management has decided to have its own Sales Management person for the Indian market who will work closely with agents at different locations in this important market.

Mr. Tapas Nandi, having 25 years of experience in sales of spinning and weaving machines and worked in leadership positions in various companies, has been roped in as Regional Sales Director (Twisting), and since October 17 he is operating from the Mumbai office of Saurer Textile Solutions Pvt. Ltd.

Mr. Gerd Poehlmann, Head – Sales and Marketing of the Saurer Twisting Group, is very happy, and said: “We know Mr. Nandi since long as he was responsible for Volkmann Products with our earlier agent A.T.E. We are sure that with Mr. Nandi now in our company we will be able to serve this important market much better.”

Apart from Mr. Nandi, four sales agents have been appointed in four important textile regions of the country.

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MSB Consulting will look after the markets in Delhi, Punjab and other north Indian States except Rajasthan. Soham Enterprises is responsible for Western Indian States like Gujarat, Maharashtra and Rajasthan.

Excel in Guntur is responsible for Andhra Pradesh, Karnataka and Telengana and Spinwell, Coimbatore, will be responsible for Tamil Nadu and Kerala.

Experienced Volkmann Engineers of SR Global Services will take care of installation and aftersales service.

Mr. Michael Niemeyer, Regional Sales Director, who is responsible for many markets, including the Indian sub-continent, says: “India has always been an important market of Saurer Twisting, and with this new structure we feel confident to maintain our supremacy as a most preferred supplier of twisting solution”.