Antimicrobial by Birla Cellulose Launch

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Birla Cellulose: Inspiring the textile industry to be sustainable

To promote sustainability, Birla Cellulose has revamped the entire manufacturing process from raw material sourcing to…

Birla Cellulose to reduce water intensity significantly by 2025

Birla Cellulose has targeted to reduce its water intensity by 50% by 2025 from the baseline…

Birla Cellulose to reduce water intensity by half before 2025

Birla Cellulose has targeted to reduce its water intensity by 50% by 2025 from the baseline…

Birla Cellulose bid for securing a sustainable supply chain

As a key element of its sustainability approach, Birla Cellulose has just completed a life cycle…

Birla Cellulose meet focus on innovations in saree with Liva

Birla Cellulose hosted a Hub Development meet at Bhagalpur focusing on growth of the hub through…

Birla Cellulose’ Salem hub meet on sarees well attended

As a part of its industry initiative, LIVA from Birla Cellulose conducted a hub meet at…

Birla Cellulose partners Ankur Textiles for women’s wear

Birla Cellulose has collaborated with Ankur Textile, the lifestyle division of Arvind Ltd., to launch a…

Birla Cellulose launches New York design studio

A major platform to boost garment exports Aditya Birla Group’s Birla Cellulose has launched its premier…

Birla Cellulose ranked No.1 in Sustainable Forestry Management

Birla Cellulose of the Aditya Birla Group has been ranked No.1 globally by the NGO Canopy…

Priyadarshini Rao collaborates with LIVA, launches autumn winter collection

Ms. Priyadarshini Rao, leading Indian Fashion Designer has launched this season’s exclusive autumn winter collection in…

Celebrating the success of Liva

Birla Cellulose launches Liva Crème fashion fabric Birla Cellulose of the Aditya Birla Group, is a…

Birla Cellulose technical workshop at Coimbatore well attended

Birla Cellulose, the fibre business of Grasim Industries and part of the Aditya Birla Group, has…

LIVA enters saree segment with viscose and modal fabric

With the objective of making sarees more popular, LIVA is all set to launch its saree…

Birla Cellulose to launch joint global marketing drive

Birla Cellulose of the Aditya Birla Group, currently spearheading a unique initiative called the LIVA Accredited…

Birla Cellulose adding value through innovation at Intertextile Shanghai

Birla Cellulose, a division of the $40 billion Aditya Birla Group and a world leader in…

Birla Cellulose campaign to promote Liva fabrics

Birla Cellulose of the Aditya Birla Group recently launched Liva, a new age fabric brand. Made…

Birla Cellulose bags Frost & Sullivan Award for Green Manufacturing

Sustainability really means changing the way we think about how we use our resources and make…

LIVA to give big boost for viscose use in apparels

Birla Cellulose’s forward integration pays “BIG IN YOUR LIFE”. This the new TVC of the Aditya…

Birla Cellulose organises customer meet to discuss organisational improvements

Growing demand for VSF Birla Cellulose, the fibre business of Grasim Industries, recently organised a knowledge…