Celebrating the success of Liva

Birla Cellulose launches Liva Crème fashion fabric Birla Cellulose of the Aditya Birla Group, is a…

Birla Cellulose technical workshop at Coimbatore well attended

Birla Cellulose, the fibre business of Grasim Industries and part of the Aditya Birla Group, has…

LIVA enters saree segment with viscose and modal fabric

With the objective of making sarees more popular, LIVA is all set to launch its saree…

Birla Cellulose to launch joint global marketing drive

Birla Cellulose of the Aditya Birla Group, currently spearheading a unique initiative called the LIVA Accredited…

Birla Cellulose adding value through innovation at Intertextile Shanghai

Birla Cellulose, a division of the $40 billion Aditya Birla Group and a world leader in…

Birla Cellulose campaign to promote Liva fabrics

Birla Cellulose of the Aditya Birla Group recently launched Liva, a new age fabric brand. Made…

Birla Cellulose bags Frost & Sullivan Award for Green Manufacturing

Sustainability really means changing the way we think about how we use our resources and make…

LIVA to give big boost for viscose use in apparels

Birla Cellulose’s forward integration pays “BIG IN YOUR LIFE”. This the new TVC of the Aditya…

Birla Cellulose organises customer meet to discuss organisational improvements

Growing demand for VSF Birla Cellulose, the fibre business of Grasim Industries, recently organised a knowledge…