Trident Certified with Prestigious ‘Egyptian Gold Seal’

Trident Ltd., one of the world’s largest vertically integrated home textile player, has announced that the Cotton Egypt Association has accredited the company with its coveted ‘Gold Seal’ for its yarn and terry towel products. The certification was conferred after an exhaustive DNA testing of the company’s products. Egyptian cotton is regarded as the world’s most superior & luxurious cotton in terms of quality, softness and durability.

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Mr. Abhishek Gupta, CEO, Trident Ltd.

Sharing his thoughts on this notable achievement, Mr. Abhishek Gupta, CEO, at Trident Ltd., states: “We are delighted to be recognized by the Cotton Egypt Association for our unparalleled product quality. The Gold seal symbolizes our continuous efforts in setting new benchmarks to build ‘Brand Trust’ through innovative excellence as well as strong emphasis on customer centrality”.

Over the years, Trident has built world class state-of-the-art yarn, bed and bath linen manufacturing facilities. It follows a vertically integrated business model which is supported by the latest SAP ECC6 system, thereby ensuring flawless material tracking throughout the value chain. This further safeguards the traceability and authenticity of all products.

Trident takes pride in being the world’s largest terry towel manufacturer with thorough systems and processes in place, coupled with experienced human capital and credentials. The company has also emerged as the world’s largest compact spinning unit with a capacity of 190,000 spindles.

Incorporated in 1990, Trident Ltd. has emerged as one of the largest vertically integrated home textile manufacturers in the world, largest terry towel manufacturer and the largest wheat straw-based paper manufacturer.

With an installed capacity of 688 looms of terry towels, Trident is capable of producing 90,000 MTs of terry towels per annum. Apart from presence in terry towels, the company has recently forayed into the high-potential bed linen segment with a capacity of 500 looms capable of producing 43.2 million meters of bed sheets per annum, further augmenting its product offerings in the home textiles space. Spread across more than 900 acres in Punjab (Sanghera and Dhaula) and around 800 acres in Madhya Pradesh (Budhni), Trident has the state-of-the-art manufacturing facilities with thorough processes and systems in place, coupled with experienced human capital and credentials.

Trident is also one of the largest exporters of home textile products from India, with an export turnover of more than 55 per cent in FY 2016. Trident exports to more than 100 countries across six continents and its clientele comprises of leading global retail giants including Target, Ralph Lauren, JC Penney, IKEA, Wal-Mart, Macy’s, Kohl’s, Sears, Sam’s Club and Burlington among others. The company has frequently been acknowledged for its efforts in the field of Safety & Environment as well as for following highest quality standards and its customer-centric approach.

Thus far, the company has received from Texprocil the Silver Trophy for the Second Highest Exports of “Terry Towels”, Silver Trophy for the Second Highest Exports of “Cotton Yarn Counts 50s and below” and the Bronze Trophy for the Third Highest Global Exports (Overall).